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Business case template

Business case template

Develop effective business cases with our detailed template. Justify projects, align with goals, and secure stakeholder support.

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or Download template as PDF
Business case template

Develop effective business cases with our detailed template. Justify projects, align with goals, and secure stakeholder support.

Use this template with Lumiform

  • Customize this template or build your own
  • Fill out templates via mobile app
  • Get reports and analyse your data
Prices start from ░░░ per month
Book a demo
Learn more
or Download template as PDF

Our business case template gives you a professional framework to justify new projects and secure stakeholder approval. It guides you through documenting benefits, costs, and risks in an orgnized format that decision-makers expect.

Companies that have written business plans experience 30% faster growth, according to research in the Journal of Management Studies. When facing resistance to your innovative ideas, this template helps you make compelling business arguments with clear ROI projections and risk mitigation strategies, making executives more likely to support your vision.

Related categories

  • Operational excellence templates
  • General templates
  • Templates for business processes

Created by

Author Name Oti Francis
Preview of the template
Page 1
Executive Summary
Provide a high-level overview of the business case
Summarize the key benefits, costs, and risks
Project Description
Describe the proposed project or initiative
Outline the objectives and expected outcomes
Business Need
Explain the business need or problem to be addressed
Describe the impact of not addressing the problem
Strategic Alignment
Describe how the project aligns with the organization's strategic goals and objectives
Options Analysis
Outline the alternative options considered
Provide a comparison of the options and the rationale for the recommended option
Financial Analysis
Provide the estimated project costs, including both one-time and ongoing expenses
Outline the projected benefits and the expected return on investment (ROI)
Risk Assessment
Identify the key risks associated with the project
Describe the mitigation strategies for the identified risks
Implementation Plan
Outline the high-level implementation plan, including key milestones and timelines
Describe the resources and skills required to execute the project
Conclusion
Summarize the key reasons for approving the business case

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Frequently asked questions

How do I calculate ROI for my business case when benefits are hard to quantify?

Focus on both tangible and intangible benefits. For measurable outcomes, use formulas like (Net Profit/Cost)×100. For intangible benefits, describe potential impact on efficiency, customer satisfaction, or compliance, then assign conservative estimated values based on similar previous projects or industry benchmarks.

What’s the ideal length for my business case using this template?

Aim for concise yet comprehensive—typically 5-10 pages for medium projects. Your executive summary should be one page maximum, with the remaining sections proportional to project complexity. Remember that decision-makers value clarity over volume, so focus on quality of analysis rather than quantity of information.

What supporting documents should I include with my business case?

Include only essential appendices that strengthen your core arguments—typically financial calculations, market research summaries, or preliminary technical assessments. Avoid overwhelming decision-makers with excessive documentation. Reference any existing organizational strategies or policies that support your proposal to demonstrate alignment with established priorities.

Author
Oti Francis
Oti Francis is a versatile Content Writer specializing in B2B and B2C content. Passionate about using content to drive audience engagement, brand ROI, and business success, Oti excels in creating impactful, SEO-optimized materials. At Lumiform, they contribute to enhancing workflow automation and operational excellence, bringing creativity and strategic insight to every project.
This template, developed by Lumiform employees, serves as a starting point for businesses using the Lumiform platform and is intended as a hypothetical example only. It does not replace professional advice. Companies should consult qualified professionals to assess the suitability and legality of using this template in their specific workplace or jurisdiction. Lumiform is not liable for any errors or omissions in this template or for any actions taken based on its content.
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